Ben Tsiang graduated from the Mechanical Engineering Department of National Taiwan University and acquired a master’s degree in mechanical engineering from Stanford University, specialized in Human-Computer Interface (HCI).
Ben Tsiang co-founded sina.com (Nasdaq: SINA) with two Stanford senior classmates in 1995 in Silicon Valley. He served as Vice President of global products, in charge of worldwide product planning & media alliance. In the year 2000 mandated as General Manager of SINA Taiwan branch. After two years, his duty extended to East China market. In 2003, Ben Tsiang moved to Beijing and took on General Manager of SINA Mobile.